If we share our tools and processes, ideally, the creative ecosystem will benefit. We believe a rising boat should lift all tides – or at least try to.
Creativity shouldn’t be a competitive sport. Because we are just one studio, we feel that it would be a waste for only us to benefit from these tools. The development and use of processes and technology is incredibly important for creativity. For the past few years, we’ve been developing software tools for internal use. Wonder Unit’s primary objective is to develop great stories and produce movies. Wonder Unit, the small design studio that developed Storyboarder, explains on their website why they made it free: Boards can be exported to Premiere, Final Cut, Avid, PDF, and animated GIF formats.
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